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Digital Marketing Portfolio

Throughout my time at Full Sail University, I have many opportunities to grow and develop an online Digital Marketing portfolio. Throughout these courses, I learned how to market myself online and offline through the power of personal branding.

Full Sail School Projects

Marketing Analysis for GoPro
I created a comprehensive market analysis and made recommendations based on findings and conclusions for the brand GoPro
Sponsor Pitch for the Charleston RiverDogs and Firehouse Subs
I created a sponsor pitch using demographic and psychographic information about fans for the Charleston RiverDogs and Firehouse Subs
Personal Career Journey Story
In my Storytelling for Marketing class I learned the keys to creating a sustainable and effective brand utilizing digital storytelling concepts. I applied these concepts into a final personal career journey story.
Website Redesign for Pet Rescue by Judy
I created a client presentation for Pet Rescue by Judy that included: Client Website Assessment, Client Style Guide, and an Information Architecture Report and Wireframe for the website
PR Campaign & Crisis for Holdland
I developed a strategic PR campaign that demonstrates my ability to communicate effectively on behalf of a brand
Intrapersonal Business Proposal for Pic-Time
I learned how to analyze and present a compelling innovation or process change within an organization while considering how to diplomatically introduce the solution to peers and decision makers. I then produced an internal business proposal and visual presentation.
Social Media Campaign Proposal for Pashion Footwear
I compiled the information from my discovery brief, my creative brief & my content deliverable to create a final project of an online marketing campaign based on the content deliverable I feel most suited the business needs of Pashion Footwear
Digital Analytics Tutorial for Ivy City Co.
I developed a strategic PR campaign that demonstrates my ability to communicate effectively on behalf of a brand
Mobile Marketing Plan for The Honeymoon Never Ends
I created a mobile app prototype for The Honeymoon Never Ends. I also created a mobile marketing plan that includes technology such as augmented reality, virtual reality, and wearable devices.
Video Presentation for The Honeymoon Never Ends
I learned to identify and describe my business model, its target customers, and a value proposition. I then sought to then validate or modify my assumptions by conducting customer interviews and competitor research.
Narrated Pitch Deck for The Honeymoon Never Ends

Content Creation Examples

Sasha L Jewels

Jewelry Brand

Concert Flyer

Personal Project

AirBnB

UGC Photos